PROGRAMMATIC DEMAND SALES DIRECTOR

At Column6

New York City, Chicago, Los Angeles

Column6 is seeking a highly motivated programmatic seller to join our new Sales Team. As our Programmatic Demand Sales Director, your central focus will be to represent Column6 as the primary point of contact across the full suite of national RTB buyers across all relevant DSPs.

Core Responsibilities:

  • Navigating the inner workings of each DSP and their trading teams to connect our supply with their demand
  • Liaising with holding companies to promote the Column6 offering and overall services
  • Continually build upon Column6 unique marketplace position with a sales pitch that both resonates and educates potential buyers
  • Developing strong, mutually beneficial relationships with Agency and Holding Company leadership
  • Educating buyers within the tier 1 and tier 2 DSP ecosystem as to technology and overall product offering
  • Driving marketplace health through deep analysis of synergy between advertisers and publishers
  • Building relationships that can support the ongoing growth of our CTV inventory
  • Representing Column6 in the Connected TV (CTV) marketplace – becoming an active brand advocate
  • Work closely with the internal teams to ensure we are meeting and exceeding the needs of our demand partners
  • Maintaining the overall vision of the company as it pertains to our competition in the marketplace and our sales and positioning differentiators
  • Meeting quarterly and annual revenue targets

Experience & Background:

  • 5-8 years of digital media sales experience is required, ideally within video and CTV
  • Deep existing relationships with DSPs and holding company leadership
  • Comprehensive understanding of the programmatic video marketplace and the role CTV plays
  • Desire to work in a changing, fast-paced start-up culture
  • Exceptional communication and presentation skills
  • Self-motivated, driven team player who is passionate about the industry
  • BS/BA degree and work equivalent experience

====== ABOUT COLUMN6 ======

Column6 is a global advertising management platform built for Connected TV.

We provide purpose-built technology and white-labeled ownership to promote better transparency into transactions and value. We have a CTV specific marketplace that brings the buyer and seller closer together to streamline the buying process.